Referrals are an effective marketing strategy that relies on the recommendation of products or services by existing customers or employees. This common practice allows businesses to benefit from free publicity and acquire new customers quickly and cost-effectively. By offering incentives or rewards, companies encourage their existing customers to recommend their products or services to their entourage. This can take the form of discounts, loyalty points, or even gifts. The offered incentives can vary depending on the nature of the product or service, as well as the target audience.
Engaging customers and employees in a referral program can sometimes be a real challenge for businesses. Customers may be hesitant to recommend a product or service to others if they don't see the benefits or advantages they could gain from it. In addition to providing a competitive advantage after the referral is made, companies have to deal with all the logistics involved in implementing the rewards: sourcing, storage, shipping, returns, etc. All these constraints can be costly in terms of time and money.
With Hoostr, you can provide your customers with a tangible benefit that will engage them in the referral process. For this, you have two options:
Once the referral is made, log in to your Hoostr dashboard and send the desired amount of Hoopoints to your customer to reward them for their action.
Have a website or app and want to automate the sending of Hoopoints for each referral? No problem, you can use our API to do that.